History

History

Leveraging a History of Success

Robert Cole, the founder, president and chief executive officer of HVMG, was also the founder of Impac Hotel Group, the successful owner, operator and developer of more than 60 hotels throughout the United States in the 1990's, along with being one of Marriott and IHG’s largest franchisees. In both instances, Mr. Cole started each company with one single hotel.  In 1998, the company’s portfolio grew to 143 owned and operated hotels through a merger with publicly traded Servico.  Mr. Cole was appointed president and chief executive officer of this newly formed company, renamed Lodgian, and subsequently became one of the largest owners of hotels in the country, boasting more than 26,000 rooms in 35 states and Canada totaling more than $1.2 billion in assets at the time.

In 2000, Robert Cole left Lodgian to form HVMG.  Under his leadership and strategic direction, the company has grown to 41 properties in 17 states throughout the United States.  The organization has received numerous awards and recognition in recent years for notable operational expertise including improved market share performance, Excellent guest service, and quality renovation projects.

The foundation for HVMG’s success comes from over twenty years of extensive hospitality industry experience that includes management and ownership of nearly 200 hotels.  As you will see in their bios, many of the company’s leaders have worked together during this time period forming the nucleus of this award winning team.  Since 1991, senior leadership of HVMG has established an impressive track record of not only identifying underperforming and under-capitalized opportunities in hospitality real estate, but dramatically improving their performance. The company is truly unique in it's ability to maximize the market share performance of hotels, run very efficient operating margins; while balancing the need to ensure associate, guest and brand satisfaction.